by Timbuk2 Download one-page PDF For brands, agencies and distribution partners
Pikaboo helps brands and agencies understand what people choose, what messages land and where media reaches them. Turn a product or campaign question into evidence you can use in your next decision.
South African food, household and personal-care brands making pack, price-positioning and range decisions.
Strategy, planning and insights teams with a live brand brief, a campaign decision or a reporting deadline.
Salespeople and planners who need evidence for an inventory proposal or a client report.
Good evidence should be part of the weekly workflow. Start with one question; build a clearer picture every time you ask again.
Product & campaign questions
Explore shopper preference, willingness to buy, perceived price band and message tests. Request a new question for your product, creative or audience.
An evidence read: the result, who answered, its limitations and the next question to test.
Explore live examples now. New asks are scoped with our team.
Try Ask Pikaboo Media planning & reporting
Use South African out-of-home audience estimates to inform site selection, proposals and reporting. Add field verification where the brief needs proof of placement.
A site or campaign view with audience measures; separately scoped field evidence confirms presence, place and time.
Existing media product. Arrange a walkthrough for your inventory and workflow.
See the measurement methodWatch. Then bring your question.
Start with the media explainer, or watch the short introductions to Ask Pikaboo. Choose the story that fits your brief.
2:16 · YouTube ↗ A short introduction to Pikaboo’s out-of-home media intelligence. For the shopper and product questions, watch Ask Pikaboo below.
Watch the media explainerA short introduction to turning a product comparison into a shopper question.
Watch on LinkedIn ↗ Ask Pikaboo with TandiTandi shows why a brand brief starts with the people who actually choose.
Watch on LinkedIn ↗Illustrative explainers, not customer testimonials. Tandi is an AI-created character. The media film opens on YouTube; Ask videos open on LinkedIn. Each opens in a new tab.
Follow Pikaboo on LinkedIn ↗Pika’s next step
Name the product, audience or campaign, and the decision it must inform.
Shopper responses through FOONA games, location signals or field checks, matched to the brief.
Use a readable result with source, sample or coverage, and limits. Repeat as the decision recurs.
Real people behind your next decision
Agencies can bring Pikaboo into an existing brand brief. Distribution partners can introduce the right agency or buyer and help agree the selling and procurement route. Timbuk2 scopes and delivers the evidence product; roles and commercial terms are agreed together.
Bring a named brand, the decision, the budget owner and the deadline. Together we agree the audience or geography, deliverable, success measure, fee and a date to review the result. Repeat questions can become an ongoing programme.
phelelani.mkhize@timbuk2.aiAsk Pikaboo is live and public. Timbuk2 participates in the AWS Partner Network and was confirmed as an AWS Well-Architected Partner on 11 February 2026.
Audience estimates, stated shopper preferences and field verification answer different questions. Coverage and suitability are confirmed per brief. AWS partner status applies to Timbuk2, not certification of a research result.